Welcome to our archive of Switching Tracks – Aha Moments. 

Our newsletter is dedicated to creating aha moments – instants in which the solution to a problem becomes clear.
An aha moment changes our view of the world in an instant, and compels us to do things differently from that day on.

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Switching Tracks: New Year’s Resolutions are Just Wrong

Switching Tracks: Change … How’s That Working for You

Switching Tracks: Three Things I Learned While My Plane Crashed

Switching Tracks: You’re More Important Than You Think

Switching Tracks: New Marketing 101 – Shut Up – And Listen

Switching Tracks: (C-L-A-R-I-T-Y)

Switching Tracks: We’ve Been Tying Our Shoes Wrong

Switching Tracks: 6 Ways to Make Sure Your Strategy Kicks Butt

Switching Tracks: It Is Impossible To Be Calm And Fearful At The Same Time