SwitchTrack Workshops

We are pleased to offer complementary workshops for professional associations, CEO groups, and management teams.  Each topic is designed for 60 to 90 minutes. If you would like more information or to schedule a learning session, please e-mail us through our contact page on this website or call Craig Britton at 612-599-9402.

 The 3 Things CEOs Focus On to Energize Their Business

Where do CEOs of the most successful businesses focus their efforts?
This seminar identifies and explains the importance of key factors successful CEOs focus on to drive business growth, profitability, a productive workforce and customer satisfaction.

After completing this seminar, attendees will have a clear understanding of the few critical questions CEOs ask about themselves and their business, how they can use these questions to significantly improve their agility and business performance in a recession.

How to Get Employees to Align to Your Strategy

What are the secrets to successful strategy execution?
The seminar identifies the factors that make the biggest difference in getting better alignment and execution of a company’s strategy.

After attending this seminar, attendees will be able to identify if their company has put in place those practices that improve execution of strategy, and if not, where to begin implementation of those practices.  Attendees will be also be able to evaluate their strategic plan for the key dimensions that lead to greater competitive differentiation, higher understanding by employees, and greater alignment.

Avoiding the “I Need the Lowest Price” Game

How do you avoid becoming a commodity, where customers value only the lowest price?
This seminar focuses on key ways to drive competitive differentiation that customers will value.

After attending this seminar, attendees will understand if and how their company’s strategy will lead to a downward pricing spiral, and how to approach strategies that are less vulnerable to this.

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